• Donation
  • About Us
  • Career
  • Advertise
  • Contact
Friday, April 23, 2021
No Result
View All Result
NEWSLETTER
Africa Eco News
18 °c
Nairobi
  • Climate Change
  • Pollution
  • Energy
  • Wildlife
  • Environment
  • Infographic News
    • HEALTH
    • SPORTS
    • GAMES
      • CODEWORD
      • Sudoku
      • Simple Crossword
    • TODAY
      • HOROSCOPE
      • Quote Of The Day
      • Thought Of The Day
      • Today In History
      • TODAY’S BUSINESS TIP
      • Today’s Currency Exchange
      • Today’s Life Lesson
      • Today’s Personal Finance Tip
      • Today’s Prayer
      • Today’s Stock Market
    • NEWS KIOSK
    • PHOTO GALLERIES/SLIDES
  • AFRICA ECO NEWS TV
  • Climate Change
  • Pollution
  • Energy
  • Wildlife
  • Environment
  • Infographic News
    • HEALTH
    • SPORTS
    • GAMES
      • CODEWORD
      • Sudoku
      • Simple Crossword
    • TODAY
      • HOROSCOPE
      • Quote Of The Day
      • Thought Of The Day
      • Today In History
      • TODAY’S BUSINESS TIP
      • Today’s Currency Exchange
      • Today’s Life Lesson
      • Today’s Personal Finance Tip
      • Today’s Prayer
      • Today’s Stock Market
    • NEWS KIOSK
    • PHOTO GALLERIES/SLIDES
  • AFRICA ECO NEWS TV
No Result
View All Result
Africa Eco News
No Result
View All Result
Home Uncategorized

How to become a social media marketing superstar

byadmin
January 25, 2017
inUncategorized
0
0
SHARES
13
VIEWS
Share on FacebookShare on Twitter

pexels-photo
Social media professional at work. PHOTO | PEXELS
By SHERRY GRAY
newsdesk@reporter.co.ke
Social media seems like an easy and appealing career, right? You usually work from home, and all you have to do is be yourself.
Not so fast, buckaroo. Before you go charging off on your quest for social media fame, there are a few things you need to know.
Social media professionals are in demand, but getting the really plum jobs can be challenging. Much like sales careers, you have to prove yourself before big companies–with big payrolls–will be willing to consider you. Here are some steps you can take to stand out from your competitors and land a prestigious job in social media.

  • Build your own network: Your loyal followers are a big plus. If you have the personality to build a big network on your own, building a brand network should be easy. Plus, your followers will help you launch your career with the brand. An engaged following is a huge leg up on your competition, especially if you can point out that your audience fits the demographic of the business you’re applying to. If you want to work for a specific type of company, say retail fashion, cultivate a following heavy in young women.
  • Protect your personal brand: Social media is built on personality. Potential employers will search for you on every social network. Your online presence should be consistent, professional and interesting across every platform. Post with reputation management in mind, and that includes minding what groups you join, who you interact with and what photos you’re tagged in. Potential employers really don’t need to know about that drunken college weekend in Cabo. Plenty of people lose their jobs for doing something horrible on social mediaor when a video ends up online (not safe for work– bad language).
  • Include customer-service skills and experience: Contrary to popular opinion, social media is not only about delivering clever one-liners. As a social media professional representing a company, you are customer service, marketing and the face of the company. While you are not applying to be a face-to-face or field service representative, your customer-service skills must be on point. Customers will come to you with complaints, issues and kudos. The ability to respond professionally and de-escalate volatile confrontations is a critical social media skill.
  • Build experience: Consider being an internor volunteering for a business to build experience. Look for a charity, local politician, school or local business and offer to help out, or combine social media with a compatible job. For example, a company blog writer, receptionist or office assistant could volunteer to take on social media and build experience for the next move.
  • GrayGuestPostSuperstarTeaser
     
     
    Image courtesy of Unsplash, Neil Moralee.
  • Get cozy with analytics: Let’s be honest here–creatives aren’t always analytical thinkers. Numbers come hard to some of us. If your aim is to be a social media superstar, suck it up. The social media game is all about analytics. Sure, a big company will have people to analyze data and run numbers, but to do your job right, you need real-time analysis. You need to check the reaction on each post or tweet, figure out what works best and adjust your performance before anyone else sees it. With a basic understanding of analytics, you can show an upward trend instead of waiting for some numbers guy to tell you where you’re failing.
  • Embrace the selfie: Some people are just terrible at selfies. It’s a skill that takes practice, and selfies are an inevitable part of social media presence. Practice until you can find your best angle and take the picture without fumbling, taking a photo of your finger or taking so long your phone battery dies while you’re trying to find the sun.
  • Get certified: While you may not be able to get a college degree in social media (yet), you can get a social media certificationby taking a comprehensive online course. Take advantage of any educational opportunity you can find. Classes and certifications look great on a resume and show employers you’re serious about your career.

Being a social media professional is a dream job for some people. Imagine working from anywhere and making a living on your wits alone. Who knew that being friendly would someday become a job classification?
It’s a job a lot of people would love to do, so competition can really be fierce. To land your dream job, make sure you stand out from everyone else.
Sherry Grayis a freelance content writer from Key West, Fla., currently suffering in the suburbs of Orlando. She is a science geek, a social media junkie and an unapologetic fan of all things bacon. Follow her on Twitter: @SheriSaid.
Image courtesy of Unsplash, Neil Moralee.

Help us report stories that expose environmental degradation, deforestation, pollution, poaching and ivory trade, illegal fishing, dumping of toxic waste, e-waste and plastics, illegal mining, climate change and impacts of global warming on different sectors of the economy and communities, not only in Africa, but also across the globe. While traditional news reporting is losing its relevance, serious investigative journalism requires more than basic journalistic skills. To do this we require a lot of resources.
You can either BECOME A SPONSOR or MAKE A CONTRIBUTION


Nelson Mandela once said: “A critical, independent, and investigative press is the lifeblood of any democracy. The press must be free from state interference. It must have the economic strength to stand up to the blandishments of government officials. It must have sufficient independence from vested interests to be bold and inquiring without fear or favor. It must enjoy the protection of the constitution, so that it can protect our rights as citizens.”

If you like our journalism support us to continue bringing you groundbreaking and agenda setting stories.

Tags: build experiencepersonal brandSocial media
admin

admin

Next Post

Kenyan scientist among eminent female African scientists recognised by the AU

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

Researchers uncover indoor air pollution hazards

Researchers uncover indoor air pollution hazards

2 years ago

Your paper coffee cup is an eco-nightmare

4 years ago

Popular News

    Connect with us

    Newsletter








    Recent Posts

    • How to initiate and register a carbon credits trading project in Kenya
    • The role carbon credits projects play in implementation of SDGs
    • How Kenyan villagers are using carbon credits and indigenous knowledge to fight climate change impacts
    • Climate change, biodiversity loss and pollution a threat to humanity says UN boss
    • UN releases a calendar of events to build momentum on climate change ahead of COP26 conferences

    Like & Follow us :)

    Share

    About Us

    Africa Eco News

    Shinning light on environmental degradation and conservation in Africa

    • Donation
    • About Us
    • Career
    • Advertise
    • Contact

    Copyright 2018. Africa Eco News. All rights reserved.

    No Result
    View All Result
    • Climate Change
    • Pollution
    • Energy
    • Wildlife
    • Environment
    • Infographic News
      • HEALTH
      • SPORTS
      • GAMES
        • CODEWORD
        • Sudoku
        • Simple Crossword
      • TODAY
        • HOROSCOPE
        • Quote Of The Day
        • Thought Of The Day
        • Today In History
        • TODAY’S BUSINESS TIP
        • Today’s Currency Exchange
        • Today’s Life Lesson
        • Today’s Personal Finance Tip
        • Today’s Prayer
        • Today’s Stock Market
      • NEWS KIOSK
      • PHOTO GALLERIES/SLIDES
    • AFRICA ECO NEWS TV

    Copyright 2018. Africa Eco News. All rights reserved.

    Login to your account below

    Forgotten Password?

    Fill the forms bellow to register

    All fields are required. Log In

    Retrieve your password

    Please enter your username or email address to reset your password.

    Log In